(acquired by IBM – now Acoustic)
Vice President, Retail Solutions
2009 – 2011
Led the transition and integration teams following the merger of Connect3 with DemandTec. Responsible for all aspects of the product line covering the entire DemandTec End-to-End Promotion Management solution, including Promotion Planning & Execution, Deal Management and Promotion Optimization. Set the strategy for internal and external communication, new product launches, product direction and sales strategy.
- Played a key role in the acquisition of new accounts by the combined company, including the largest contract in the history of the company ($25M+).
- Created new product lines and consolidated existing products into logical solutions.
- Successfully integrated the product lines along with sales and operations of the two companies in record time after the merger.